Beauty YouTuber Products: More Than Just Your Typical Celebrity Collaboration

Any makeup lover will tell you that beauty YouTubers are go-tos for all things makeup. They inform viewers of the latest trends, offer opinions on new products–both high-end and drugstore, and constantly show how to create beautiful looks. Their videos are addicting, making it difficult to limit oneself to watching just one. Beauty fans all have a select few they subscribe to, over time developing a relationship that feels personal. They have a clear knowledge on the subject and seem to give honest, fair reviews on the makeup they try, earning fans’ trust. The YouTubers have, after all, seemingly tried everything … Continue reading Beauty YouTuber Products: More Than Just Your Typical Celebrity Collaboration

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Signature Style: Kenny Chen, Gabi Galvin, Devi Kanagaraj, Jonathan Lopez, Natasha Rembach

These days, it can be difficult to find someone with a truly distinct style. Dominant fashion brands such as Zara, Topshop, and H&M replicate high fashion trends and provide trendy clothes at an affordable price. One of the biggest target … Continue reading Signature Style: Kenny Chen, Gabi Galvin, Devi Kanagaraj, Jonathan Lopez, Natasha Rembach

Yes, You Can Be a Sexually Liberated Feminist

Bound by society’s tendency to police bodies, celebrities find themselves publicly shamed for what they wear—or do not wear—and how much skin they choose to show. But these social prosecutors fail to realize that a woman’s body can be her source of empowerment. Choosing to embrace sexuality does not make women objects. A woman’s sexuality does not have to define her, but instead can make her stronger. Pop culture is revolutionizing the public’s view of the feminist movement. In 2013, Beyoncé sampled Chimamanda Ngozi Adichie’s speech “We Should All Be Feminists.” Arguably one of the most powerful entertainers of our … Continue reading Yes, You Can Be a Sexually Liberated Feminist

How To Tuesday: Trendy, Non-appropriative Music Festival Style

Music festival season is in full swing, capturing attention of concertgoers and artists alike. Rihanna made a surprise appearance at Coachella, and this year’s Governor’s Ball in New York has major headliners including Kanye West and The Strokes. Stepping into any music festival feels like entering a dream world. The event lets people from around the world mingle while jamming out to a wide range of genres. Celebrities flock in, and everyone crowds into one space to unite in the full experience, in sync until the festival gates close. While camping out and Instagram-worthy food trucks are exciting, the fashion scene … Continue reading How To Tuesday: Trendy, Non-appropriative Music Festival Style

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High Fashion, College Wallet Simone Rocha Spring/Summer 2016

Simone Rocha’s Spring/Summer 2016 ready-to-wear collection focused on a juxtaposition between airy femininity and Japanese bondage. Delicate pink dresses with intersecting macrame straps, dominated the runway. The straps — the designer’s homage to Japanese photographer Nobuyoshi Araki’s take on bondage … Continue reading High Fashion, College Wallet Simone Rocha Spring/Summer 2016

See Now Buy Now or See No Buy No?

The See Now Buy Now model is quickly becoming an effective marketing strategy for some designers, yet industry leaders are still unsure about fully embracing the new model. Fashion is built on innovation, but recent talk of changes to the industry model has created two sides of an evolution coin—those in favor of change and those opposed. To better form an opinion about the fashion industry’s future course, it is necessary to understand what changes are taking place and why they are crucial to our time. The traditional fashion calendar has been in place for decades—designers present their collections and … Continue reading See Now Buy Now or See No Buy No?